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Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill Irwin MarketspaceU, c2004.Edition: 2nd edDescription: xxvii, 516 p. : ill. ; 27 cmISBN: - 0072553472 (alk. paper)
- 658.84 23
- HF5548.32 .R393 2004
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Main Library General Stacks | Non-fiction | 658.84 RAY (Browse shelf(Opens below)) | Available | MUL17023724 | ||
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Main Library General Stacks | Non-fiction | 658.84 RAY (Browse shelf(Opens below)) | Available | MUL17023725 | ||
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Main Library General Stacks | Non-fiction | 658.84 RAY (Browse shelf(Opens below)) | Available | MUL17023726 | ||
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Main Library General Stacks | Non-fiction | 658.84 RAY (Browse shelf(Opens below)) | Available | MUL17023727 | ||
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Main Library General Stacks | Non-fiction | 658.84 RAY (Browse shelf(Opens below)) | Available | MUL17023728 |
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| 658.81202854678 SEY Customers.com : | 658.83 MAR Marketing research : applied insight / | 658.84 KLE Strategic electronic marketing : | 658.84 RAY Introduction to e-commerce / | 658.84 RAY Introduction to e-commerce / | 658.84 RAY Introduction to e-commerce / | 658.84 RAY Introduction to e-commerce / |
Includes bibliographical references and index.
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