Kleindl, Brad Alan, 1955-
Strategic electronic marketing : managing e-business /
Brad Alan Keindl.
- Cincinnati, Ohio : SouthWestern College Publishing, c2001.
- xxi, 342 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0324013191 (alk. paper)
00026320
Telemarketing.
Database marketing.
HF5415.1265 / .K44 2000
658.84