000 01050cam a2200289 a 4500
999 _c287572
_d287572
001 2145094
003 OSt
005 20211109173353.0
008 981207s2000 njua b 001 0 eng
010 _a 98052099
020 _a9781292092621
040 _aDLC
_cMUL
_dDLC
050 0 0 _aHF5415.13
_b.K64 2000
082 0 0 _a658.8
_223
100 1 _aKotler, Philip.
_910884
245 1 0 _aMarketing management /
_cPhilip Kotler & Kevin Lane Keller
250 _aFifteenth global edition.
260 _aHarlow, England :
_bPearson,
_cc2016.
300 _a718 + other pagings :
_bcol. ill. ;
_c28 cm.
504 _aIncludes bibliographical references (E1-58) and indexes (I 1-36).
650 0 _aMarketing
_xManagement.
_91841
700 _aKeller, Kevin Lane
_910886
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK