000 01008nam a2200301 a 4500
999 _c287744
_d287744
001 32704548
003 OCoLC
005 20220127163922.0
008 950317s1995 txua b 001 0 eng
010 _a93073973
020 _a0030976014 (acidfree paper)
040 _aDLC
_cMUL
_dOUL
050 0 0 _aHF5415
_b.B53 1995
082 _223
_a658.8
_bBOO
100 1 _aBoone, Louis E
_91706
245 1 0 _aContemporary marketing, plus /
_cLouis E. Boone, David L. Kurtz
250 _a8th ed
260 _aFort Worth :
_bDryden Press,
_cc1995
300 _a1 v. (various pagings) :
_bcol. ill. ;
_c29 cm
440 4 _aThe Dryden Press series in marketing
_911435
500 _aRev. ed. of: Contemporary marketing / Louis E. Boone, David L. Kurtz. 7th ed. c1992
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_91707
700 1 _aKurtz, David L
_91708
700 1 _aBoone, Louis E.
_tContemporary marketing
_911436
942 _2ddc
_cBK