Entrepreneurship / Andrew Zacharakis, Babson College, Andrew C. Corbett, Babson College, William D. Bygrave, Babson College.

By:

Zacharakis, Andrew [author.]

Contributor(s):

Material type: Text

TextPublisher: Hoboken, NJ : Wiley, [2020]Edition: Fifth editionDescription: xx , 470 p . : ill . , 26 cmContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781119563099
9781119601203

Subject(s):

Additional physical formats: Print version:: EntrepreneurshipDDC classification:

658.421 23

LOC classification:

HD62.5

Summary: "The fifth edition has been thoroughly updated and enhanced throughout. We have developed a completely new chapter on business models, incorporating the Business Model Wheel. Angelo Santinelli, a former venture capitalist, entrepreneur and currently a startup advisor brings his 30 years of new venture experience and wrote the chapter on a new way to consider business models. We replaced half of the older cases. We have added cases on MightyWell, a medical apparel company looking to bring fashion to patients (Chapter 1), Vedaboo (Chapter 2) and iSlide (Chapter 3) which tracks product development in the sporting goods space, Gravyty, (Chapters 8 and 9) which shows a business planning process through the lens of artificial intelligence-based firm, Wefunder (Chapter 12) which looks at legal issues confronting crowdfunding, Esporte Interativo (Chapter 13) that illustrates a company striving to continue growth in a competitive industry and Inner City Weightlifting (Chapter 14) that highlights a social venture changing the lives of young men prone to gang activity"-- Provided by publisher.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Main Library General Stacks	Non-fiction	658.421 ZAC (Browse shelf(Opens below))	Available		MUL22050243
Books	Main Library General Stacks	Non-fiction	658.421 ZAC (Browse shelf(Opens below))	Available		MUL22050244

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Includes bibliographical references and index.

"The fifth edition has been thoroughly updated and enhanced throughout. We have developed a completely new chapter on business models, incorporating the Business Model Wheel. Angelo Santinelli, a former venture capitalist, entrepreneur and currently a startup advisor brings his 30 years of new venture experience and wrote the chapter on a new way to consider business models. We replaced half of the older cases. We have added cases on MightyWell, a medical apparel company looking to bring fashion to patients (Chapter 1), Vedaboo (Chapter 2) and iSlide (Chapter 3) which tracks product development in the sporting goods space, Gravyty, (Chapters 8 and 9) which shows a business planning process through the lens of artificial intelligence-based firm, Wefunder (Chapter 12) which looks at legal issues confronting crowdfunding, Esporte Interativo (Chapter 13) that illustrates a company striving to continue growth in a competitive industry and Inner City Weightlifting (Chapter 14) that highlights a social venture changing the lives of young men prone to gang activity"-- Provided by publisher.

Description based on print version record and CIP data provided by publisher; resource not viewed.

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